How to Configure Yoast SEO Plugin for the First Time

How to Configure Yoast SEO Plugin for the First Time

Have you installed the Yoast SEO plugin and want to Configure Yoast for the first time? Then you have to do the First-Time Configuration of the Yoast Plugin.

After installing and activating the Yoast SEO Plugin in WordPress. You will be redirected to the page that displays “You’ve Successfully Installed Yoast SEO”. Now, click on the button “Start First-Time Configuration”

SEO Data Optimisation

After clicking “Start First-time configuration” you will be redirected to the below page. Here click on “Start SEO data Optimization”. After clicking on the button, Yoast SEO Plugin will optimize your website, and after analysing the website it will display the message “We’ve successfully analysed your site!”. Now click on next to further configure your website for the first time using Yoast.

2. Configuring Site Representation:

Now, the second step is configuring your site representation. In this section you will mainly configure your website details like

  1. Organisation or Person
  2. Website Name
  3. Organisation or Person name
  4. Organisation or Person Logo
site representation yoast first time configuration

1. Organisation or Person:

The first question is “Does your site represent an organisation or a person?” You have to select whether the website is of a Person or Organization. Select it from the drop-down menu.

2. Website name:

Enter Your website name in this text box.

3. Organisation name

If you have selected your website as an Organisation, then here you have to write your organisation name.

Select User

If you have selected your website as a person in the first question, then here you have to select a user from the drop-down. If the website is new and only one admin you are having, then you will get only one user in the drop-down.

You have to upload your organisation or personal logo(or avatar). Uploading a logo is quite easy. It is like uploading your photo on WordPress.

After filling in the above details click on “Save and Continue” to further progress on First-time configuration.

3. Configuring Social Profiles

Social media plays an important role in building trust and boosting traffic.

If you’ve been using SEO to help build trust with your audience and boost your online reputation, social media can be a huge asset. It gives you a chance to humanize your brand, too. You can share what sets you apart and easily engage with those interested in learning more

Search Engine Journal

Yoast SEO plugin helps you in connecting with your social media profiles. By default, you will get 2 Options namely Facebook, and twitter. You can add more social profile by clicking the “Add Another Profile” button.

social media profiles yoast first time configuration

After adding your social media profiles, click on “save and continue”.

4. Personal Preferences

The last thing you have to configure is Personal Preferences. In this, Yoast will ask your permission to track your data. By default, it is No. But if you want you can give access to Yoast to track your website data to improve its performance. As Yoast makes it clear “Important: We will never sell this data. And of course, as always, we won’t collect any personal data about you or your visitors.

yoast personal preferences

Whatever you select, do subscribe to the Yoast newsletter by writing your email address as you will get updated news about the plugin and SEO best practices.

After filling in the details, click on Save and Continue

5. Finish Configuration

In this step, Yoast congratulates you and tells you that you have done a great job. Now, Yoast will tell search engines about your website and its category. That will help Search engines in understanding your website. The yoast message will be

Good job! By providing this information, Yoast has improved your site and told search engines what your site is all about.

To increase your rankings, you need to regularly work on SEO. That can be overwhelming, so let’s start small!

Yoast Plugin
yoast plugin fininsh first time configuration

Now you will have two options, either go to Yoast dashboard by clicking “or go to your SEO Dashboard” or Yoast website to learn how to Optimize Your website for search engines. There you will get the link to Free webinars, tutorials etc.

Hurray! You have successfully configured the Yoast for the first time. Now you will have to Optimize your website with the Yoast plugin. Learn how can you optimize your website with the Yoast SEO plugin.

Good Readable Content: AIOSEO & Yoast

Good Readable Content: AIOSEO & Yoast

Good Readable Content

How to Write a Good Readable Content

Do you want to know How to Write Good Readable Content on your Website?

If you are using WordPress, then you have plugins like AIOSEO, Yoast, etc that will help you in writing good readable articles.

Remember, We write content for our audience. So, the content should be easily readable to the audience.

For this, both All in One SEO and Yoast have some suggestions for a good Readable Content

As discussed in our recent post on how to write SEO Friendly articles, we discussed some of the topics.

Now

How to write Good Readable Content

Yoast
AIOSEO

The above screenshots are of Readability of Yoast and All in One SEO.

In this article, we will be completing all of them,

Images or Videos in Content:

The content that contains images or videos gets more visitors and it also improves visitors’ time-on-page.

So, if you want to get more traffic, as well as you, want to increase visitors time on the page then you should use related images or videos in your post.

Paragraph Length :

Paragraphs are very essential in content writing. Whenever a reader land on a page he/she doesn’t go through the whole article, instead they scan your paragraphs, headings, subheadings and if they found it useful they go through the article.

So, you should use smaller paragraphs, a paragraph length should be a minimum of 2 sentences and not more than 200 words.

Sentence Length :

A sentence is a basic unit of language or a group of words in a format.

Longer sentences are difficult to read and understand while shorter sentences are easy to read and understand.

Shorter sentences make it easier to propagate your message.

As readability is important for SEO, and it is achieved by shorter sentences. The sentence recommended length is 20 words by All in One SEO and Yoast. According to Yoast, you shouldn’t have more than 20 words in 25 % of your sentences.

Passive Voice:

 To understand passive voice we can understand easily in contrast with active voice.

 Farhan writes the article.

This is an active voice sentence.

Now the passive voice of  the above sentence is

 The article was written by Farhan.

This is the passive voice of the above sentence.

Active voice conveys a clear-cut message and it is easy to understand.

Whereas Passive voice doesn’t convey a clear message and is weaker.

One of the reasons, we shouldn’t use Passive voice is it is Wordy ie., it uses more words as you have seen.

On the other hand, it is complex also.

Yoast suggests using maximum 10% passive voice.

Transition Words:

Transition Words are the words used to connect sentences and phrases like ‘and’, ‘but’, ‘during’, etc.

While writing an article or essay, your sentences should transition smoothly from one idea to another idea.

The reader can relate next sentence from the previous sentence.

So, it increases the readability of your article and it is good for SEO.

So you should use Transition words in your articles.

Yoast suggests using transition words at least in 30% of the sentences of our content.

Here is a list of Transition words with their usage

Consecutive Sentences:

No one likes repetition of the sentences in content. In Consecutive sentences, AIOSEO and Yoast check whether the content has two or more consecutive sentences starting with the same word.

And they suggest changing the format.

Subheading Distribution:

A good article /content breaks his content into paragraphs, and after 2 or 3 paragraphs you should have headings or subheadings.

As discussed above, when a reader lands on a page he scans its paragraphs and headings subheadings.

AIOSEO looks for the content of more than 300 words and it doesn’t contain H2 or H3 tags.

So, you should use headings or subheadings in 300 words.

Flesch Reading ease:

Flesch reading is a Flesch-Kincaid readability test.

In Flesch reading ease, the higher scores mean the content is easier to read.

If you are using difficult words or sentences, then it is not easy to read to most of the readers.

As content writers, we should make our text easy to read for all.

Here comes Flesch reading ease in play. You can read in detail about Flesch Reading ease at Wikipedia.

KeyPhrase Checks:

As discussed in our previous post, your content should revolve around a topic or phrase which we called KeyPhrase.

AIOSEO and Yoast also check for KeyPhrase in your content. KeyPhrase checks are in the following areas of your content.

KeyPhrase in Meta Description: Your Meta Description should have KeyPhrase in it.

You should use exactly match KeyPhrase in the Meta description

KeyPhrase in Title: A good content writer, use its KeyPhrase in the Title of the webpage.

KeyPhrase in URL: For good SEO, you should use KeyPhrase in your Permalinks or URL also.

KeyPhrase in Introduction: As a good content writer, you should use your KeyPhrase in the first sentence of your Content.

So that, your reader has a clear idea about what they are going to read.

KeyPhrase in Subheadings: AIOSEO and Yoast also check KeyPhrase in subheadings.

But each and every Subheading should not have KeyPhrase. Don’t overuse KeyPhrase in subheadings.

KeyPhrase in image alt-Tag:

AIOSEO also checks KeyPhrase in the alt attribute of the image used in the article.

KeyPhrase in Content: Good content should use focus keywords in the content. But don’t overuse it.

KeyPhrase at the beginning of SEO Title:

AIOSEO checks whether you are using your focused KeyPhrase in the first few words of your SEO title.

KeyPhrase length: KeyPhrase length should not be more than 4 words.

If you want to become a good content writer and you want your  article to drive more traffic. Then, master the SEO tools like basic SEO, Title, and readability those are given by Yoast and All in One SEO.

Understanding All In One SEO Settings

Understanding All In One SEO Settings

understanding All In One SEO settings

Understanding All in One SEO Analysis

Do you want to Understand All in One SEO page analysis? Do you want to write an article that is SEO-friendly? If you are reading this post, we assume that you know about Search Engine Optimization and you are familiar with All in One SEO. If not click the links to know about them.

As you know a good SEO is very important for ranking your post in Search Engine and AIOSEO helps us in writing SEO-friendly articles.

Now, we will know and understand how to write SEO-friendly articles with the help of AIOSEO.

Writing SEO Friendly Content

If you want to write an SEO friendly article then you must follow these steps

Step 1: Write the Appropriate Title to the post. Look, the title of the post is the most important aspect of your content writing. The title should describe to the reader, what the article is about?

Step 2: Body of the Content:

Now the other important step is to add your content to your website.

You should be careful while writing the content and follow the steps we are discussing below.

  1. Keyword or key phrase: While writing content, you should have a key phrase that should be the heart of your content. And your content should be revolving around that key phrase. Keyword or key phrase is most important. You will come to know by the end of this article.
  2. Headings and Sub Headings: You should use headings and subheadings in the article as per requirement. For good SEO-friendly content, some of your Headings and Subheadings should have your Key Phrase in them. Otherwise, the content won’t be SEO-friendly.
  3. Introduction: It is very important how you begin your article. The focus key phrase or keyword should be there in the introduction of your article. The reader should know at the beginning itself what he/she is going to get from the article.
  4. Images: You should use at least one image that describes the content you have written. And the image ALT tag should have the focus keyword in it.
  5. Internal Links and External links: You should use both links in your article. Internal links are the links to your website only. It will increase reader time on your website and that too is important in Website ranking.

External links are the links to the other websites. The content you have written must have quotes of others or images used from other websites. It is recommended that you should thank to the persons or websites from where you have taken these things by linking their website.

  1. Content-Length: A good SEO friendly Content should have minimum of 300 words in it. It is important that the reader should get the solution to his problem or he/she understand what the content is complete. So lengthy articles are good for website ranking.
  2. Paragraphs and Sentences Length: Good content should have small paragraphs in it. Small paragraphs are good for reading. And it should have headings or subheadings at regular intervals.

Look! good Content is Reader centric not Search Engine centric. So you should avoid using difficult words, rather you use easy passages so that Reader get your content easily.

 

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Top 5 Reasons To Use AIOSEO

Top 5 Reasons To Use AIOSEO

This is the Second Post About All in One SEO plugin, one of the best WordPress SEO Plugins. We discussed in Previous post about SEO Custom user Roles, RSS Content, Rich Snippets, Local SEO, Google News Sitemap, Smart XML sitemap, Social Media integration, and more. Now the remaining features of All in One SEO are described here with the Reasons to Use AIOSEO as the WordPress SEO Plugin.

features of aioseo plugin all about wordpress

TruSEO on-page Analysis

By using AIOSEO, you get the feature of TruSEO on-page analysis by which you can easily add the following SEO Tags

  1. Title Tag
  2. Meta Description
  3. Focus Key Word
  4. Key Word and more

Video SEO sitemaps

AIOSEO, also generates a Video Sitemap by which You can have Videos of Your Website in the Google Videos Carousel easily.

Note: Video Sitemaps is for All in One SEO Pro Users only.

WooCommerce SEO:

Besides Other SEOs, All in One SEO also support WooCommerce pages to Optimize Product pages and increase your online Selling.

WooCommerce is an open-source e-commerce plugin for WordPress.

As Online Businesses growing nowadays, so WooCommerce SEO plays an important role in the Online Growth of Your Business.

Robots.txt Editor

What is Robots.txt? Is it Important for SEO?

Robots.txt is a file that tells search engine crawlers to crawl which URLs in your website. And this is very important for SEO because each and every search engine has its crawlers which crawl each and every website and Robots.txt helps them in crawling.

Like WordPress, All in One SEO generates the Dynamic Robots.txt file, so that there is no static page on your website.

SEO Audit Checklist

By using AIOSEO, it also provides a complete SEO Audit Checklist by which one can understand the health of a complete website, detect critical errors and also get to know about the actionable insights so that one can boost its Website SEO and He can gain more traffic.

top 5 reasons to use AIOSEO Plugin as WordPress SEO Plugin

Top Reasons to Use AIOSEO

Here we also discuss the Top Reasons to Use AIOSEO plugin as an SEO Plugin in Your WordPress Website. The main reason is, it is used by over 2million professionals to boost their websites traffic.

Properly Setup WordPress SEO:

All in One SEO makes it easy to set up WordPress SEO properly so that your Website can generate more traffic. As discussed above, there is an on-page SEO analysis in AIOSEO which analyzes your website to enhance performance.

Easily Optimize Pages for Higher Ranking

TruSEO of AIOSEO gives us a more in-depth analysis of our web page content by which we can easily optimize our web page for Higher Ranking. It clearly advises us what to do and what not to do? Content-length and Keyword in Meta description and internal links and external links usage is easily described in All in One SEO.

Integrations with all SEO Tools:

As described before in All in One SEO features, AIOSEO integrates all SEO tools like webmaster tools of Google, Bing, Yandex, Baidu, etc, and also Social Media integrations of Facebook, Twitter, LinkedIn, Pinterest, etc., which ultimately helps us in Increasing website traffic.

Support for Local SEO:

As discussed before, All in One SEO also support our local SEO by informing google about your business details like location, phone number, business category, etc., by which we can enhance our local availability in Google Search.